VOCATIONAL SCHOOL
Department of Marketing (Turkish)
DT 206 | Course Introduction and Application Information
| Course Name |
Logistics and Retail Management
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
DT 206
|
Spring
|
3
|
0
|
3
|
5
|
| Prerequisites |
None
|
|||||
| Course Language |
Turkish
|
|||||
| Course Type |
Required
|
|||||
| Course Level |
Short Cycle
|
|||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | Lecture / Presentation | |||||
| Course Coordinator | - | |||||
| Course Lecturer(s) | ||||||
| Assistant(s) | - | |||||
| Course Objectives | This course aims to provide students with the relevant and adequate information about the logistics and retailing management. In this perspective students are expected to learn supply chain, logistics, retailing, outsourcing, pricing, product diversification and other marketing strategies. |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | Student will learn about logistics and retailing management,including subjects as supply chain, outsourcing, pricing, product diversification and other marketing strategies. |
|
|
Core Courses | |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | Introduction to the course | |
| 2 | Definition of Supply Chain and Management | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 1-24. |
| 3 | Performance Management in the Supply Chain | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 25-45 |
| 4 | Applications in Supply Chain | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 47-64 |
| 5 | Definitions of Logistics and Logistics Management | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 65-88 |
| 6 | Physical Distribution | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 89-124 |
| 7 | Outsourcing | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 269-274 |
| 8 | Midterm exam | |
| 9 | Introduction to Retailing | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 124-152 |
| 10 | Classification of Retailers | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 153-177 |
| 11 | Market Strategy for Retailers | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 179-200 |
| 12 | Locations to Setup for Retailers | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 275-281 |
| 13 | Planning the product diversification | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 201-246 |
| 14 | Pricing | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039, pp. 247-267 |
| 15 | Review of the semester | |
| 16 | Final exam |
| Course Notes/Textbooks | Nebol, E. (2016). Tedarik Zinciri ve Lojistik Yönetimi. İstanbul: Nobel Yayınevi. ISBN 6053204039 |
| Suggested Readings/Materials |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation |
1
|
10
|
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments | ||
| Presentation / Jury | ||
| Project | ||
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm |
2
|
40
|
| Final Exam |
1
|
50
|
| Total |
| Weighting of Semester Activities on the Final Grade |
3
|
50
|
| Weighting of End-of-Semester Activities on the Final Grade |
1
|
50
|
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
14
|
3
|
42
|
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
0
|
||
| Portfolio |
0
|
||
| Homework / Assignments |
1
|
12
|
12
|
| Presentation / Jury |
0
|
||
| Project |
0
|
||
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
2
|
12
|
24
|
| Final Exam |
1
|
20
|
20
|
| Total |
146
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
||||
|
1
|
2
|
3
|
4
|
5
|
||
| 1 | To be able to know the marketing process and its environment by having the theoretical knowledge in marketing. |
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| 2 | To be able to carry out marketing activities within the framework of the relevant legislation provisions by recognizing the documents related to marketing. |
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| 3 | To be able to use the modern techniques, tools and information technologies required for marketing-related applications. |
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| 4 | To be aware of the sales organizations, sales management and sales techniques and manage the sales process and solve the possible problems that may arise. |
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| 5 | To be able to analyse the customer behaviour and use this information at the local and global scenarios. |
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| 6 | To be able to determine and effectively use the marketing related applications for modern techniques, tools and information technologies. |
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| 7 | To be able to communicate effectively in oral and written form. |
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| 8 | To be able to work effectively with multi-disciplinary teams, and apply them in the work environment. |
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| 9 | To have a wide acquaintance with the math skills and statistical knowledge required for the vocational area. |
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| 10 | To be able to follow the information in the field and communicate with colleagues by using English at the general level of European Language Portfolio A2. |
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| 11 | To be able to act as an example to the society by the needs of social life and with its attitudes and attitudes. |
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| 12 | To have the ability of occupational information synthesizing, analysing, interpreting, questioning, criticism, and to understand the professional legal regulations to adopt a lifelong learning approach accordingly. |
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| 13 | To be able to direct his/her education to a further level of education. |
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*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
