VOCATIONAL SCHOOL
Department of Graphic Design (Turkish)
MGT 106 | Course Introduction and Application Information
Course Name |
Visual Communication
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
MGT 106
|
Spring
|
1
|
2
|
2
|
4
|
Prerequisites |
None
|
|||||
Course Language |
Turkish
|
|||||
Course Type |
Required
|
|||||
Course Level |
Short Cycle
|
|||||
Mode of Delivery | Online | |||||
Teaching Methods and Techniques of the Course | Critical feedback | |||||
Course Coordinator | - | |||||
Course Lecturer(s) | ||||||
Assistant(s) | - |
Course Objectives | The aim of course; Students theoretical and practical knowledge about the history and use of visual symbols used in visual communication to convey. |
Learning Outcomes |
The students who succeeded in this course;
|
Course Description | This course covers the visual symbols used in visual communication and the visual language of the theoretical and practical processing. Theoretical and practical knowledge creation as a practical project work with students and the courses they take, are the concrete outputs of course. |
|
Core Courses |
X
|
Major Area Courses | ||
Supportive Courses | ||
Media and Management Skills Courses | ||
Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
Week | Subjects | Related Preparation |
1 | Introduction of the course; Giving information about purpose, process, expectations, weekly issues and evaluation. | |
2 | What is communication? What is Visual Communication Design? Communication categories. PROJECT 1 description (World's Most Poster) | İletişim ve Grafik Tasarım: Emre Becer Sec: 1 |
3 | What is the design process ? Design principles and guidelines.PROJECT 1 submission | Bringing old design projects to the lesson and re-analyzing them |
4 | The importance of typography in visual communication design, typographic communication. PROJECT 2 description - brief (Talking posters) | Modern Sanat ve Yeni Tipografi: Emre Becer Sec: 9 |
5 | PROJECT 2 Process | |
6 | Process Description | Project process |
7 | Graphic Index & Icons. Classification of symbols | İletişim ve Grafik Tasarım:Emre Becer Page: 193-198 |
8 | Grid System Project 2 submission | Analyzing class pressentation - Blackboard |
9 | Logo Design, Brand Identity and corporate design booklet Project 3 Brief | Analyzing class pressentation - Blackboard |
10 | 9th week continue | Analyzing brand and agency brand guidelines |
11 | Graphic Design Trends 2019 / Mid-Term Exam | Mid-term exam |
12 | Creative thinking techniques in design. Project 4 Brief | bringing award winning print examples from adsoftheworld.com to the lesson |
13 | Lab process, Case studies, Application examples | Project 4 process |
14 | Introduction to conceptual image design. Project 4 submission. Project 5 Brief | Sharing conceptual image examples |
15 | Review of the semester | |
16 | Project 5 submission. End of term evaluation |
Course Notes/Textbooks | İletişim ve Grafik Tasarım Emre Becer ISBN: 9789757501091 |
Suggested Readings/Materials |
EVALUATION SYSTEM
Semester Activities | Number | Weigthing |
Participation |
1
|
10
|
Laboratory / Application | ||
Field Work | ||
Quizzes / Studio Critiques |
-
|
-
|
Portfolio | ||
Homework / Assignments | ||
Presentation / Jury | ||
Project |
1
|
40
|
Seminar / Workshop | ||
Oral Exams | ||
Midterm | ||
Final Exam |
1
|
50
|
Total |
Weighting of Semester Activities on the Final Grade |
2
|
50
|
Weighting of End-of-Semester Activities on the Final Grade |
1
|
50
|
Total |
ECTS / WORKLOAD TABLE
Semester Activities | Number | Duration (Hours) | Workload |
---|---|---|---|
Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
1
|
16
|
Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
2
|
32
|
Study Hours Out of Class |
0
|
||
Field Work |
0
|
||
Quizzes / Studio Critiques |
-
|
0
|
|
Portfolio |
0
|
||
Homework / Assignments |
0
|
||
Presentation / Jury |
0
|
||
Project |
1
|
30
|
30
|
Seminar / Workshop |
0
|
||
Oral Exam |
0
|
||
Midterms |
0
|
||
Final Exam |
1
|
42
|
42
|
Total |
120
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
#
|
Program Competencies/Outcomes |
* Contribution Level
|
||||
1
|
2
|
3
|
4
|
5
|
||
1 | To know problem solving in the field of graphic design, to have an analytical and holistic view |
X | ||||
2 | To constantly renew and improve the knowledge and skills which gained in the field of graphic design. To have the principle of lifelong learning. |
X | ||||
3 | To improve the design skills by analyzing national and international studies and produced design products. To apply these inferences in their own designs. |
X | ||||
4 | Taking responsibility as an individual and as a team member. To work effectively and efficiently in accordance with open minded and collective work. |
|||||
5 | To have design awareness and responsibility in their own field. To pass this awareness to all common stakeholders. |
X | ||||
6 | To have a good knowledge of technology in their profession. To try to continuously increase this competence. |
|||||
7 | As an individual who has been professionally trained in design and art, to have the desire to raise awareness in these matters and to enlighten his/her environment. |
|||||
8 | To be conscious of the contribution of his/her work make to the nation. To reflect the feeling of social belonging to his/her work. |
X | ||||
9 | To become a creative and productive artist/designer candidate. |
X |
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
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