VOCATIONAL SCHOOL

Department of Graphic Design (Turkish)

MGT 106 | Course Introduction and Application Information

Course Name
Visual Communication
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
MGT 106
Spring
1
2
2
4

Prerequisites
None
Course Language
Turkish
Course Type
Required
Course Level
Short Cycle
Mode of Delivery Online
Teaching Methods and Techniques of the Course Critical feedback
Course Coordinator -
Course Lecturer(s)
Assistant(s) -
Course Objectives The aim of course; Students theoretical and practical knowledge about the history and use of visual symbols used in visual communication to convey.
Learning Outcomes The students who succeeded in this course;
  • will be able to understand the scope of visual communication
  • will be able to display symbols and symbolic narration correctly
  • will be able to understand the relationship between form and frame changes in visualization
  • will be able to demonstrate a qualified perspective on vision and perception
  • will be able to learn to design products through visual communication
Course Description This course covers the visual symbols used in visual communication and the visual language of the theoretical and practical processing. Theoretical and practical knowledge creation as a practical project work with students and the courses they take, are the concrete outputs of course.

 



Course Category

Core Courses
X
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction of the course; Giving information about purpose, process, expectations, weekly issues and evaluation.
2 What is communication? What is Visual Communication Design? Communication categories. PROJECT 1 description (World's Most Poster) İletişim ve Grafik Tasarım: Emre Becer Sec: 1
3 What is the design process ? Design principles and guidelines.PROJECT 1 submission Bringing old design projects to the lesson and re-analyzing them
4 The importance of typography in visual communication design, typographic communication. PROJECT 2 description - brief (Talking posters) Modern Sanat ve Yeni Tipografi: Emre Becer Sec: 9
5 PROJECT 2 Process
6 Process Description Project process
7 Graphic Index & Icons. Classification of symbols İletişim ve Grafik Tasarım:Emre Becer Page: 193-198
8 Grid System Project 2 submission Analyzing class pressentation - Blackboard
9 Logo Design, Brand Identity and corporate design booklet Project 3 Brief Analyzing class pressentation - Blackboard
10 9th week continue Analyzing brand and agency brand guidelines
11 Graphic Design Trends 2019 / Mid-Term Exam Mid-term exam
12 Creative thinking techniques in design. Project 4 Brief bringing award winning print examples from adsoftheworld.com to the lesson
13 Lab process, Case studies, Application examples Project 4 process
14 Introduction to conceptual image design. Project 4 submission. Project 5 Brief Sharing conceptual image examples
15 Review of the semester
16 Project 5 submission. End of term evaluation

 

Course Notes/Textbooks

İletişim ve Grafik Tasarım Emre Becer ISBN: 9789757501091

Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
-
-
Portfolio
Homework / Assignments
Presentation / Jury
Project
1
40
Seminar / Workshop
Oral Exams
Midterm
Final Exam
1
50
Total

Weighting of Semester Activities on the Final Grade
2
50
Weighting of End-of-Semester Activities on the Final Grade
1
50
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
1
16
Laboratory / Application Hours
(Including exam week: '.16.' x total hours)
16
2
32
Study Hours Out of Class
0
Field Work
0
Quizzes / Studio Critiques
-
0
Portfolio
0
Homework / Assignments
0
Presentation / Jury
0
Project
1
30
30
Seminar / Workshop
0
Oral Exam
0
Midterms
0
Final Exam
1
42
42
    Total
120

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To know problem solving in the field of graphic design, to have an analytical and holistic view

X
2

To constantly renew and improve the knowledge and skills which gained in the field of graphic design. To have the principle of lifelong learning.

X
3

To improve the design skills by analyzing national and international studies and produced design products. To apply these inferences in their own designs.

X
4

Taking responsibility as an individual and as a team member. To work effectively and efficiently in accordance with open minded and collective work.

5

To have design awareness and responsibility in their own field. To pass this awareness to all common stakeholders.

X
6

To have a good knowledge of technology in their profession. To try to continuously increase this competence.

7

As an individual who has been professionally trained in design and art, to have the desire to raise awareness in these matters and to enlighten his/her environment.

8

To be conscious of the contribution of his/her work make to the nation. To reflect the feeling of social belonging to his/her work.

X
9

To become a creative and productive artist/designer candidate.

X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


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