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Department of Tourism and Hotel Management (Turkish)
MTOI 225 | Course Introduction and Application Information
| Course Name |
Entrepreneurship
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
MTOI 225
|
Fall/Spring
|
3
|
0
|
3
|
5
|
| Prerequisites |
None
|
|||||
| Course Language |
Turkish
|
|||||
| Course Type |
Elective
|
|||||
| Course Level |
Short Cycle
|
|||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | JuryLecture / Presentation | |||||
| National Occupation Classification | - | |||||
| Course Coordinator | - | |||||
| Course Lecturer(s) | ||||||
| Assistant(s) | - | |||||
| Course Objectives | Entrepreneurship and innovation are the highest value-added elements of business world nowadays. This course aims to create awareness about entrepreneurship. In addition, it aims to introduce the applications that facilitate the process of starting up a new business. All students from all departments would be able to select this course. |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | Providing theoretical information on entepreneurship and formulating a business plan, analyzing successful business models, preparing and presenting business models. |
| Related Sustainable Development Goals |
|
|
|
Core Courses | |
| Major Area Courses | ||
| Supportive Courses |
X
|
|
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | Course Information and Introduction | Girişimci Kapital, Mustafa Ergen, Alfa Yayınları, 2018; Girişimcinin El Kitabı, Guy Kawasaki, MediaCat Yayınları, 2019; Girişimcinin El Kitabı, Adım Adım Bir Şirket Kurmak, Steve Blank & Bob Dorf, Boyut Yayın Grubu 2017; Startup, Eric Ries, SolaUnitas Yayınları, 2019; Girişimcilik, Harvard Business Review, Optimist Yayınları, 2020. |
| 2 | Basic Concepts and Terminology on Entrepreneurship | Girişimci Kapital, Mustafa Ergen, Alfa Yayınları, 2018; Girişimcinin El Kitabı, Guy Kawasaki, MediaCat Yayınları, 2019; Girişimcinin El Kitabı, Adım Adım Bir Şirket Kurmak, Steve Blank & Bob Dorf, Boyut Yayın Grubu 2017; Startup, Eric Ries, SolaUnitas Yayınları, 2019; Girişimcilik, Harvard Business Review, Optimist Yayınları, 2020. |
| 3 | Techniques for Generating Innovative Business Ideas and Future Technologies | Lecture Slides |
| 4 | Entrepreneurship and Innovation, Entrepreneurship and Sustainability, Social Entrepreneurship | Girişimci Kapital, Mustafa Ergen, Alfa Yayınları, 2018; Girişimcinin El Kitabı, Guy Kawasaki, MediaCat Yayınları, 2019; Girişimcinin El Kitabı, Adım Adım Bir Şirket Kurmak, Steve Blank & Bob Dorf, Boyut Yayın Grubu 2017; Startup, Eric Ries, SolaUnitas Yayınları, 2019; Girişimcilik, Harvard Business Review, Optimist Yayınları, 2020. |
| 5 | Entrepreneurial Mindset | Girişimci Kapital, Mustafa Ergen, Alfa Yayınları, 2018; Girişimcinin El Kitabı, Guy Kawasaki, MediaCat Yayınları, 2019; Girişimcinin El Kitabı, Adım Adım Bir Şirket Kurmak, Steve Blank & Bob Dorf, Boyut Yayın Grubu 2017; Startup, Eric Ries, SolaUnitas Yayınları, 2019; Girişimcilik, Harvard Business Review, Optimist Yayınları, 2020. |
| 6 | Startup Financing Cycle | Lecture Slides |
| 7 | Creating a Business Model (Lean Canvas) | İş Modeli Üretimi, Alexander Osterwalder & Yves Pigneur, Optimist Yayınları 2016 |
| 8 | Creating a Business Model (Lean Canvas) | İş Modeli Üretimi, Alexander Osterwalder & Yves Pigneur, Optimist Yayınları 2016 |
| 9 | Team Building and Organization | Girişimci Kapital, Mustafa Ergen, Alfa Yayınları, 2018; Girişimcinin El Kitabı, Guy Kawasaki, MediaCat Yayınları, 2019; Girişimcinin El Kitabı, Adım Adım Bir Şirket Kurmak, Steve Blank & Bob Dorf, Boyut Yayın Grubu 2017; Startup, Eric Ries, SolaUnitas Yayınları, 2019; Girişimcilik, Harvard Business Review, Optimist Yayınları, 2020. |
| 10 | Customer Development and Lean Startup | Girişimci Kapital, Mustafa Ergen, Alfa Yayınları, 2018; Girişimcinin El Kitabı, Guy Kawasaki, MediaCat Yayınları, 2019; Girişimcinin El Kitabı, Adım Adım Bir Şirket Kurmak, Steve Blank & Bob Dorf, Boyut Yayın Grubu 2017; Startup, Eric Ries, SolaUnitas Yayınları, 2019; Girişimcilik, Harvard Business Review, Optimist Yayınları, 2020. |
| 11 | Financial Planning, Technical and Legal Examination | Lecture Slides |
| 12 | Mentorship, Angel Investing, Venture Capital, and Investor Pitch Techniques | Lecture Slides |
| 13 | Contribution of Entrepreneurship to the Economy | Lecture Slides |
| 14 | Contribution of Entrepreneurship to the Economy | |
| 15 | Midterm Presentation (Presentation to a Jury) | |
| 16 | Final Exam |
| Course Notes/Textbooks |
|
| Suggested Readings/Materials |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation |
1
|
5
|
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments |
1
|
20
|
| Presentation / Jury |
1
|
25
|
| Project |
1
|
10
|
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm | ||
| Final Exam |
1
|
40
|
| Total |
| Weighting of Semester Activities on the Final Grade |
4
|
60
|
| Weighting of End-of-Semester Activities on the Final Grade |
1
|
40
|
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
16
|
2
|
32
|
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
0
|
||
| Portfolio |
0
|
||
| Homework / Assignments |
4
|
5
|
20
|
| Presentation / Jury |
1
|
25
|
25
|
| Project |
1
|
15
|
15
|
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
0
|
||
| Final Exam |
1
|
10
|
10
|
| Total |
150
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
|||||
|
1
|
2
|
3
|
4
|
5
|
|||
| 1 |
Has a basic knowledge of major theories, phenomena, concepts, and principles in the field of tourism. |
-
|
-
|
-
|
-
|
-
|
|
| 2 |
Associate the professional knowledge acquired in the field with other disciplines and use it in the field of application. |
-
|
-
|
-
|
-
|
X
|
|
| 3 |
Uses modern techniques and tools required to perform tourism services. |
-
|
-
|
-
|
-
|
-
|
|
| 4 |
Uses computer software, automation systems and information technologies as required by the field of tourism and hotel management. |
-
|
-
|
-
|
-
|
-
|
|
| 5 |
Improves himself / herself by following the developments in his / her field with the awareness of lifelong learning. |
-
|
-
|
-
|
-
|
X
|
|
| 6 |
Has basic knowledge of legal regulations, professional standards, ethical principles, and professional awareness in the field. |
-
|
-
|
X
|
-
|
-
|
|
| 7 |
Communicates effectively with guests and collaborators in written and verbal expressions. |
-
|
-
|
-
|
X
|
-
|
|
| 8 |
Develops creative and innovative solutions individually and as a team to possible problems that may be encountered in tourism services. |
-
|
-
|
-
|
X
|
-
|
|
| 9 |
Has knowledge on occupational safety, worker health, environmental protection and has quality awareness. |
-
|
-
|
-
|
-
|
-
|
|
| 10 |
Demonstrates reading, understanding, speaking, and writing skills in English at least at the A2 level of the European Language Portfolio. |
-
|
-
|
-
|
-
|
-
|
|
| 11 |
Follows the information about tourism and hotel management and communicates with colleagues using two foreign languages. |
-
|
-
|
-
|
-
|
-
|
|
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
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