MESLEK YÜKSEKOKULU

Sivil Havacılık Kabin Hizmetleri (Türkçe)

 

Duyurular


 

 

 

SCI, SSCI ve AHCI tarafından taranan dergilerde yayımlanmış veya kabul edilmiş makaleler

Uluslararası

  • Tugba Orten Tugrul.
    (2013) THE IMPACTS OF FEAR AND DISGUST ON THE PERCEIVED EFFECTIVENESS OF SMOKING WARNING LABELS: A STUDY ON TURKISH UNIVERSITY STUDENTS.
    Asia-Pasific Journal Of Public Health , Vol. doi:10.117,
  • Burcu Ozcam , Tarik Atan , Bengu Sevil Oflac and Tugba Orten.
    (2010) IMPROVING SOCIAL WELFARE CHAIN USING OPTIMAL PLANNING MODEL.
    Supply Chain Management: An International Journal , Vol. 15, No. 4, 290-305, ISBN: 1359-8546
  • Tugba Örten , Bengü Oflaç.
    (2009) Thought-provoking impacts of prestige brand consumption on society: An exploratory research in western Turkey.
    Journal Of Macromarketing , Vol. 29, No. 4, 434-434,
  • Tugba Örten , Bengü Oflaç , Ela Burcu Üçel.
    (2009) Exploring the impact of globalization of consumer culture on prestige-seeking consumption in western Turkey.
    Journal Of Macromarketing , Vol. 29, No. 4, 434-434,

Diğer indexler tarafından taranan dergilerde yayımlanmış veya kabul edilmiş makaleler

Ulusal

  • T. Örten Tuğrul , E. Doğan , L. Çavuşoğlu.
    (2017) Pazarlama Alanındaki Sosyal Medya Konulu Bilimsel Çalışmalar Üzerine Keşifsel bir Araştırma.
    Tüketici Ve Tüketim Araştırmaları Dergisi ,
  • Isık Özge Yumurtacı , Tugba Orten Tugrul , Bengu Sevil Oflac.
    (2013) Çoklu Ünlü Kullanılan Reklamlarda Cinsiyetin Rolü: Tüketicilerin Reklam ve Markaya Karşı Tutumları ve Satın Alma Eğilimleri (The Role of Gender on Consumer Attitudes toward Multiple Celebrity Advertisements).
    Gaziantep University Journal Of Social Sciences , Vol. 12, No. 3, 645-657,

Uluslararası

  • T. Örten Tuğrul , A. Göçer.
    (2017) Communicating Sustainability on Social Media: A Study on Leading Turkish and Global Brands in Turkey.
    International Journal Of Marketing, Communication And New Media , Vol. 5, No. 8, 6-27,
  • T. Örten Tuğrul.
    (2017) Perceived Learning Effectiveness of a Course Facebook Page: Teacher-Led versus Student-Led Approach.
    WJET , Vol. 9, No. 1, 35-39,
  • T. Örten Tuğrul.
    (2016) Learning Style Differences in the Perceived Effectiveness of Incorporating Social Networking Sites into Formal Learning.
    TOJET , 32-41,
  • Tuğba Örten Tuğrul.
    (2014) İŞLETMELERİN ULUSLARARASILAŞMADA KARŞILAŞTIKLARI PAZARLAMA SORUNLARI: NİTEL BİR ARAŞTI.
    Journal Of Management, Marketing And Logistics , Vol. 1, No. 3, 286-295, ISBN: 2148 -­‐ 6670
  • Tuğba Örten Tuğrul.
    (2014) Brand Experience Effects on Consumer Social Media Marketing Perceptions and Brand Value.
    Journal Of Global Strategic Management , Vol. 8, No. 2, 37-45,
  • Tugba Örten , Melike Demirbag Kaplan.
    (2009) Preventing Smoking Initiation And Motivating To Quit Smoking: Insights Gained From Nonsmokers.
    Turkish Journal Of Public Health , Vol. 7, No. 2, 83-87, ISBN: 1304-1088

Hakemli dergilerde yayımlanmış veya kabul edilmiş makaleler

Ulusal

  • T. Örten.
    (2009) Yerel Yönetimlerin Bireysel Sürdürülebilir Tüketim Davranışlarındaki Rolü.
    Cumhuriyet Üniversitesi Sosyal Bilimler Dergisi , Vol. 35, No. 2, 197-204,
  • Deniz Atik , Tuğba Örten.
    (2008) The Social and Institutional Factors Shaping the Ideal Body Image and Its Effects on Individuals.
    Hacettepe Üniversitesi Edebiyat Fakültesi Dergisi , Vol. 25, No. 1, 17-35,
  • Deniz Atik , Tuğba Örten , Turgut Var.
    (2008) Text And Graphic Warning Labels On Cigarette Packages: Do They Really Help To Quit Smoking?.
    Hacettepe Üniversitesi İktisadi Ve İdari Bilimler Fakültesi Toplum Ve Sosyal Hizmet Bölümü Dergisi , Vol. 19, No. 1, 45-56,
  • Tuğba Örten Tuğrul , Aysu Göçer.
    (2015) Türk Markalarının Sosyal Medya Sürdürülebilirlik Mesaj Çerçeveleme Stratejileri .
    Hacettepe Üniversitesi İktisadi Ve İdari Bilimler Fakültesi Toplum Ve Sosyal Hizmet Bölümü Dergisi
  • I. Özge Yumurtacı , Bengü Oflaç , Tuğba Tuğrul.
    (2014) Bölgesel Zeytin Markalasmasi Önündeki Engeller Ve Çözüm Önerileri: Seferihisar Zeytin Üreticileri Birligi Örnegi.
    Hacettepe Üniversitesi İktisadi Ve İdari Bilimler Fakültesi Toplum Ve Sosyal Hizmet Bölümü Dergisi
  • Tuğba Örten Tuğrul.
    (2014) İşletmelerin Uluslararasilaşmada Karşilaştiklari Pazarlama Sorunlari: Nitel Bir Araştirma.
    Marmara Üniversitesi İşletme Fakültesi / 13. Ulusal İşletmecilik Kongresi Bildiri Kitabı
  • I. Özge Yumurtacı , Tugba Orten Tugrul , Bengu Sevil Oflac.
    (2013) A Case Study on Sustainable Business Models: The Association of Seferihisar Tangerine Producers.
    Macromarketing Society / 38th Macromarketing Conference
  • Isik Ozge Yumurtaci , Bengu Sevil Oflac , Tugba Orten Tugrul.
    (2012) An Examination of Gender Influence on Consumer Attitude Toward Multiple Celebrity Advertisement.
    EBES 2012 Conference - Istanbul
    ISBN: 978-605-61069-5-8
  • Tugba Orten Tugrul.
    (2012) Student Perceptions of an Educational Technology Tool: Video Recordings of Project Presentations.
    IETC
  • Tuğba Örten Tuğrul.
    (2012) Genç Tüketicilerin Yerel-Küresel Ürün Değerlendirmeleri ve Tercihleri (Prof. Dr. M. Oluç 3.lük Ödülü).
    PPAD / 17. Ulusal Pazarlama Kongresi
    507-518,
  • Tugba Orten Tugrul.
    (2012) Can Consumers' Positive Emotions Toward Global Brands Influence their Brand Quality Perceptions?.
    EBES 2012 Conference - Istanbul
    ISBN: 978-605-61069-5-8
  • Burcu Adıvar , Bengü Oflaç , Tuğba Örten and Tarık Atan.
    (2010) Social welfare chain: Classification of problems and the role of operational research.
    ICOVACS 2010 (International Conference On Value Chain Sustainable Development And Corporate Social Responsibility Strategies)
  • Melike D Kaplan , Tuğba Örten , Tuncdan Baltacioglu.
    (2010) A Slow Path To Sustainability: Cittáslows And Seferihisar Case.
    ICOVACS 2010 / Proceedings Of ICOVACS 2010
    556-564, ISBN: 978-84-15080-01-5
  • Tuğba Örten , Bengü Oflaç.
    (2010) The Role of Trust in Sustainable Supply Chain Collaborations.
    ICOVACS 2010 (International Conference On Value Chain Sustainable Development And Corporate Social Responsibility Strategies)
  • Tuğba Örten , Bengu Sevil Oflac.
    (2009) Thought Provoking Impacts of Prestige Brand Consumption on Society: An Exploratory Study in Western Turkey.
    34th Annual Macromarketing Conference / Rethinking Marketing In A Global Economy
    376-384, ISBN: 0-9795440-9-2
  • Tugba Örten , Melike D Kaplan.
    (2009) Yerel Hizmetlerde Çevreci Faaliyetler ve Bunların Bireysel Tüketim Davranışlarına Olumlu Yansımaları.
    4. Ulusal Yerel Yönetimler Sempozyumu
    1071-1079, ISBN: 978-975-8918-33-1
  • Tugba Orten.
    (2009) Understanding Nonsmokers for the Benefits of Smokers: Being, Becoming or Sustaining as a Nonsmoker (ONLY PRESENTED) .
    8th International Conference On Health Economics, Management And Policy
  • Tuğba Örten , Bengu Sevil Oflaç , Ela Burcu Üçel.
    (2009) Exploring the Influence of Consumer Culture on Prestige-Seeking Consumption: A Three Generation Perspective.
    34th Annual Macromarketing Conference / Rethinking Marketing In A Global Economy
    370-375, ISBN: 0-9795440-9-2
  • Tugba Orten , Deniz Atik.
    (2009) Environmentally Friendly Consumption Preferences: Understanding the Impact of Consumption Routines.
    6th Annual Conference Of The Association-for-Consumer-Research San Francisco, CA, OCT 23-26, 2008 / Advances In Consumer Research
    822-824, ISBN: 978-0-915552-63-4
  • Bengü Sevil , Tuğba Örten.
    (2008) Building a green brand:Your supply chain tells how green you are.
    ICOVACS 2008 (International Conference On Value Chain Sustainability)
  • Burcu Özçam , Bengü Sevil , Tuğba Örten and Işık Ozge Yumurtacı.
    (2007) Endless Journey of RFID Through the Supply Chain: Backward and Forward.
    The 5th International Packaging Congress / Proceedings Of The 5th International Packaging Congress
  • Frank Bates , Tuğba Örten , Evrim Ursavaş , Cemal Telyar and Ayça Cezayirli.
    (2006) A Look at the Study of Space Tecnology Applications on Heightened Security Needs – as Projected within University Course Offerings on Logistics and Supply Chain Management.
    4th International Logistics And Supply Chain Congress
  • Burcu Özçam , Tarık Atan , Bahar Kürkçü , Tuğba Örten and Bengü Sevil.
    (2006) OR Approach for the Strategic Planning of NGO’s Social Welfare Chain.
    4 Th International Logistics And Supply Chain Congress
  • Frank Bates , Tuğba Örten , Evrim Ursavaş , Cemal Telyar and Melek Akın.
    (2006) Consideration of the Supply Chain in an Interdisciplinary Environment: What To Have in a University Course Study.
    4th International Logistics And Supply Chain Congress
  • Tuğba Örten Tuğrul.
    The Effects of Consumer Social Media Marketing Experiences on Brand Affect and Brand Equity).
    Nick Hajli.
    Handbook of Research on Integrating Social Media into Strategic Marketing.
    (2015), IGI,
  • Göçer Aysu , Tuğba Örten Tuğrul.
    How Brands Communicate Sustainability Messages in Emerging Markets: A Content Analysis Based on Corporate Websites and Social Media.
    Ulaş Akküçük.
    Handbook of Research on Developing Sustainable Value in Economics, Finance, and Marketing.
    (2014), IGI,

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